Amazon shareholders call for adoption of Bitcoin as a Treasury asset to protect value

Amazon shareholders have called on the tech giant to consider Bitcoin as a treasury asset, arguing that it could protect shareholder value while aligning with emerging financial trends.

The resolution asks Amazon’s board to evaluate the long-term benefits of integrating Bitcoin into its treasury strategy.

The appeal of Bitcoin is growing

Amazon shareholders, guided by the conservative think tank National Center for Public Policy Research (NCPPR), have proposed a major strategy urging the tech giant to allocate a portion of its $88 billion in cash reserves to Bitcoin .

This proposal is driven by growing recognition of Bitcoin’s potential as a hedge against inflation, a concern highlighted by NCPPR’s assertion that traditional measures such as the Consumer Price Index (CPI) could under -estimate real inflation rates, which he estimates to be closer to 10%.

Highlighting Bitcoin’s historical performance, NCPPR argued that despite its volatility, the asset has consistently outperformed traditional financial instruments such as corporate bonds. The proposal highlighted several prominent examples of corporate adoption of Bitcoin, such as MicroStrategy, which holds over 402,000 BTC valued at $40 billion, and Tesla, further supporting this claim.

Analysts believe that if Amazon adopts Bitcoin, it could catalyze broader corporate change, potentially influencing giants like Apple. Industry voices, including Binance’s Changpeng Zhao, have amplified this push, advocating Bitcoin payments as the logical next step for Amazon.

Microsoft faces pressure for Bitcoin diversification

The proposal comes just over a month after the think tank announced plans to offer an assessment of Bitcoin diversification at Microsoft’s annual shareholder meeting on December 10.

The proposal, detailed in a filing with the United States Securities and Exchange Commission (SEC), called for Microsoft to view Bitcoin as a hedge against inflation and macroeconomic pressures. He suggests allocating at least 1% of the company’s total assets to cryptocurrency.

Microsoft’s board of directors, however, opposed the idea and asked shareholders to vote against it. The board says Bitcoin and other cryptocurrencies have already been evaluated in the company’s financial strategies and continue to be monitored for potential opportunities.

Earlier this month, Michael Saylor, co-founder of MicroStrategy, recently urged Microsoft’s board of directors with a proposal urging the company to adopt Bitcoin on a larger scale.