Despite volatile market conditions, crypto investors remain committed, with ownership rates holding steady or even rising across major regions. The 2024 Global State of Crypto survey provides a comprehensive look at crypto investors’ continued engagement in uncertain times.
The survey highlights resilient investor engagement in the US, UK, France and Singapore.
Retail Cryptocurrency Investors Aren’t Selling
In the US, 21% of adults reported owning cryptocurrencies, mirroring figures from the previous year. Similarly, 18% of UK residents held onto their holdings of digital assets.
In France, cryptocurrency ownership increased from 16% in 2022 to 18% this year. However, Singapore saw a decrease from 30% to 26%.
These numbers are supported by a clear motivation: long-term investment potential. Around 65% of crypto holders in these countries buy and hold cryptocurrencies with the future in mind. Additionally, 38% view their digital assets as a buffer against inflation, demonstrating a strategic approach to this volatile market.
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The resilience of crypto enthusiasts extends beyond ownership. Survey data suggests that fewer investors have liquidated their assets in the past six months compared to those who sold more than a year ago. In Singapore, only 10% have sold recently, compared to 49% who did so more than a year ago, indicating a shift toward more bullish sentiment.
Moreover, those who have already exited the market appear ready to return. More than 70% of former crypto owners plan to reinvest in the coming year, motivated by a positive outlook on the asset class. Among current owners, 57% are confident enough to make cryptocurrency a significant part of their investment portfolio, and 27% of former owners are likely to re-enter the market soon.
Another survey by CoinGecko confirms these findings, revealing that 54.1% of investors remain optimistic about the long-term potential of the market. Despite some bearish attitudes (31.6%), a significant portion of builders (47.6%) remain optimistic, indicating a strong belief in the sustainability of cryptocurrencies.
Bitcoin ETFs have attracted new investors to the ecosystem. Nearly two in five U.S. crypto owners now hold a portion of their portfolio in crypto ETFs, and 13% hold crypto exclusively through these funds.
“As we enter the final months of 2024, it appears that the crypto industry has two significant growth opportunities: winning back those who left the market during crypto winter, as well as welcoming back those who have yet to invest in digital assets,” the survey said.
Learn more: How to Trade a Bitcoin ETF: A Step-by-Step Approach
Additionally, as the 2024 U.S. presidential election approaches, cryptocurrency has become a major campaign issue. Among U.S. respondents, a substantial majority (73%) plan to weigh a candidate’s stance on cryptocurrency in their voting decisions. Importantly, 37% said it would significantly influence their choice.
“Donald Trump leads Harris by 6% (on Polymarket). If he wins the election, the Bitcoin bull market will be back,” Crypto Rover said.
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