Blockchain.com, the famous multifunctional platform that offers a wide range of services focused on the world of crypto, has just published its “End of year report 2024“.
In the report, we find various thoughts on the state of the crypto industry, key market trends, and the milestones the company has achieved over the past year.
Let’s see everything in detail
Blockchain.com: the dominant trends and stories of 2024
According to Blockchain.com, 2024 has been a highly transformative year for the entire crypto industry.
Over the past 12 months, we have seen strong changes in the world of blockchain, both from a macroeconomic perspective and from a more technical perspective.
Among the pivotal events that generated the most public interest and participation, we first find approval of exchange-traded funds for BTC and ETH.
The introduction of regulated exchanges for the first two cryptocurrencies was a strong institutional adoption step, making the entire technology sector more mainstream.
It is precisely thanks to the positive momentum of spot ETFs that Bitcoin achieved one of the most important speculative targets in its entire history, namely reaching $100,000.
Also highlight the positive impact on the market triggered by the expansionary monetary policies of the FEDwhich launched a path to reducing federal rates in 2024.
Another important moment for the sector, especially for the DeFi segment, is represented by the resignation of the head of the SEC Gary Gensler.
After Donald Trump’s victory in the US elections, the pressure on Gensler was so great that the anti-crypto politician was forced to give up his valuable position, thereby removing a significant factor of oppression on crypto companies.
The scenario of crypto regulations in the USA was also the subject of two historic judgments against two key figures in the sector.
First with Sam Bankman Fried, sentenced to 25 years in prison for FTX fraud, then with Changpeng Zhao, sentenced to 4 months and the payment of a fine of 4 billion dollars for violating money laundering laws.
On a more technical level, Blockchain.com finally notes to what extent 2024 was the year of halving for Bitcoin as well as the year of the major software update One for Ethereum.
All these events have helped to transform the cryptocurrency market, making it more involved in regulated institutional life, and more resilient to attacks from external detractors.
Blockchain.com’s Expanded Presence in the Crypto World
The year 2024 has also been very positive for Blockchain.com itself, which has repeatedly highlighted its strong presence in the crypto space.
The cryptocurrency services company, present since 2011, seized the opportunity to strengthen its brand within a sector that seems to welcome more and more players.
Especially Over the past year, Blockchain.com has participated in and co-sponsored over 30 events around the world.
His name is recurring in a wide range of Web3 events in a myriad of cities located in America and Asia.
Among the most important are: Dubai, Singapore, Miami, Dallas, New York, London, Hong Kong, Bangkok, Paris, Brussels and Denver.
The most notable events were: the North American Blockchain Summit 2024, Quantum Miami 2024, Thailand Blockchain Week and Stanford Blockchain Week.
Large participation of Blockchain.com also as a sponsor of non-crypto themed events, such as sporting events.
For 2025, the company is even aiming for greater dynamismaiming to be present at a large number of private and public initiatives.
In addition to classic industry events, there is also talk of boxing matches, music concerts, themed dinners and other organized gatherings.
The ultimate goal is to make the Blockchain.com name resonate on all occasions where there is the possibility of gaining meaningful engagement and getting people talking.
Year of growth for spot and options trading desks
In addition to the multiple networking opportunities encountered by Blockchain.com in 2024, it is necessary to mention the progress recorded by the platform’s trading desks.
For those who don’t know, the platform manages trading desks that users can rely on to execute their crypto trades, on the spot and options markets.
Regarding the choice desk, we report an impressive year of growth where volumes increased 47 times compared to 2023.
This growth has been fueled by a two-way flow through much of 2024, as traders have had big opportunities in both bull and bear markets.
Also highlight the positive impact of the American elections; which, with Trump’s victory in November, led to a sharp increase in buying volumes, followed by broad positioning the following month.
Obviously most flows are denominated in Bitcoinreflecting investors’ speculative interest in the records set by the cryptocurrency during the year.
Also on the desktop front, Blockchain.com observed strong growth figures, especially for the first half of 2024.
According to the dataspot volumes on the platform were 2.8 times greater than the previous year, reflecting strong upward momentum.
This growth was driven by an expanding customer base and deeper engagement in existing relationships.
The approval of Bitcoin spot ETFs in January and the subsequent halving in May were fundamental factors that increased the trading base of users, who positioned themselves for spot during the first months of the year .
The altcoin, on the other hand, represented 34% of the volume traded during the period, a fairly high figure which must however be compared to the higher figures for 2023, highlighting a drop of 44% year-on-year.
BTC and ETH achieved a significant increase in their holdingswith a trend opposite to that of altcoins.
This data reflects a scenario in which altcoin traders are moving to more specialized platforms, such as the Memecoin launchpad or DeFi applications.
On the contrary, more traditional investors, who prefer to stick to the best coins in the cryptocurrency market, favor more institutionalized trading desks like that of Blockchain.com.
