Eric Trump announced that World Liberty Financial, the DEFI platform linked to President Donald Trump and his family, will take an important cash game in the official Trump.
He also confirmed that the controversial Trump brand portfolio recently unveiled by the team behind the same would not continue to develop.
Nixed portfolio project
The announcement comes less than 2 days after Trump Brothers denounced the controversial portfolio project that claimed to be “official”.
The team, Fight Fight Fight LLC and the NFT Magic Eden platform began to promote a Trump brand portfolio and a commercial application on June 3 to deal with a quick denial of the Trump organization.
The Trump family publicly declared that they had no connection with the portfolio, which prompted World Liberty Financial (WLFI) to issue a letter to stop and-discount to the companies involved.
The now abandoned application had promised access to Trump trading alongside high-level cryptocurrencies such as Bitcoin (BTC), Ethereum (ETH) and Solana (soil).
However, it seems that the project quickly took place when Trump’s sons clearly indicated that the family brand was used without authorization.
The backlash resulted in a legal action by the WLFI, which called the deceptive and unauthorized product. Following the announcement, the wallet effort was put aside.
In a press release, World Liberty characterized the Trump token and its own platform as “separate projects with a common mission”, signaling the desire to maintain synergy while distancing itself from unprepared businesses.
Strategic cash flow investment
WLFI acquires a substantial long-term position in the Trump token, aligning it with the platform treasury strategy. Eric Trump said the investment reflects a common commitment to combine innovation of digital assets with patriotic values.
This decision comes less than a month after Trump welcomed more than 200 best Trump holders in one of his private golf clubs, a rally that has aroused criticism from certain legislators who accused the president of monetizing his political base by the crypto.
Meanwhile, the WLFI has also started to distribute its own stablecoin, USD1, to wallet addresses linked to the first sales of WLFI tokens. The shock is positioned as a fundamental component of the decentralized financial ecosystem of WLFI.
Although the Trump Wallet project has been reinforced, the climbing of WLFI in the growth of Samecoin suggests that deeper coordination between cryptographic companies linked to Trump is far from over.